Variety Innovation and Brand Building of High Quality Long Grain Indica Rice in Hubei Province
#Co-first author
Received date: 2023-06-08
Online published: 2023-11-21
Hubei is one of the main rice producing areas in China. In the long-term historical evolution of rice cultivation, it had gradually formed regional variety characteristics characterized by high-quality long-grain indica rice. With the goal of building a regional brand of Hubei long-grain indica rice, this paper reviewed the development process of Hubei high-quality rice industry, analyzed the problems existing in the industrial development, expounded the regional characteristics of Hubei long-grain indica rice varieties, and put forward some suggestions for building the regional brand of ‘Hubei Long-grain Indica’. Based on the analysis of the present situation and existing problems of Hubei high-quality rice variety innovation, we put forward the variety innovation idea of Hubei long-grain indica rice in order to provide reference for Hubei high-quality rice variety breeding and Hubei high-quality rice industry chain construction.
Key words： high-quality rice; rice brand; long-grain indica rice; variety; breeding; Hubei
WAN Bingliang, DU Xueshu, XU Huashan, CHEN Shaoyu, YOU Aiqing . Variety Innovation and Brand Building of High Quality Long Grain Indica Rice in Hubei Province[J]. China Rice, 2023 , 29(6) : 73 -78 . DOI: 10.3969/j.issn.1006-8082.2023.06.014
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